by Philip Coppell
23 Feb 2010
Yoko Ono, who fans have long blamed for the break up of The Beatles,
has upset fans yet again.
Many are outraged that John Lennon's image, with dialogue dubbed over
by an actor, has been used to promote a Citroen Car in a series of
television advertisements and are calling for a boycott of the cars.
Bill Harry, founder of the Mersey Beat newspaper in Liverpool, said:
"This is totally out of order and will be depressing millions and
millions of Lennon fans."
Citroen has defended its use of John Lennon by saying that permission
was sort and given by Yoko Ono and the Lennon estate.
Actress Marilyn Monroe, who died in 1962, is also being used in
television advertisements to promote the new Citroen DS3 hatchback.
Beatle fans have posted messages on Yoko Ono's Twitter page
challenging her to explain why she gave her permission and telling
Yoko "Shame on you"
One fan wrote: "Yoko believes that John belongs to her alone."
Another wrote: "Imagine, 0% with 3 years, isn't that how the song goes?"
The television campaign, by London based advertising agency Euro
RSCG, is called "anti-retro" and claims to be anti-nostalgic.
No-one from the agency was available to comment when contacted by
John Lennon upset Rolls Royce in 1967 when he had his Phantom V
painted with "psychedelic" patterns.
A woman in London, beating it with her umbrella and shouting at John
"You swine, how could you do this to a Rolls-Royce" attacked the car.
The Rolls-Royce is currently on display in the Royal British Columbia
Museum in Canada.